Katherine Losse was Facebook’s employee #51 and personal ghost writer for Zuckerberg.  Here’s what she revealed about DARK PROFILES.

NB: LinkedIn does this as well.  So do most other social media & dating firms.  Facebook does it best (or worst..)

From TheWashingtoinPost:

Facebook engineers was developing what they called “dark profiles” — pages for people who had not signed up for the service but who had been identified in posts by Facebook users. The dark profiles were not to be visible to ordinary users, Losse said, but if the person eventually signed up, Facebook would activate those latent links to other users.

All the world a stage

Losse’s unease sharpened when a celebrated Facebook engineer was developing the capacity for users to upload video to their pages. He started videotaping friends, including Losse, almost compulsively. On one road trip together, the engineer made a video of her napping in a car and uploaded it remotely to an internal Facebook page. Comments noting her siesta soon began appearing — only moments after it happened.

“The day before, I could just be in a car being in a car. Now my being in a car is a performance that is visible to everyone,” Losse said, exasperation creeping into her voice. “It’s almost like there is no middle of nowhere anymore.”

via Refugee from Facebook questions the social media life – The Washington Post.